WORK

WORK ✐

website hero banner for mohjo almond milk

mohjo

✐BRANDING ✐WEBSITE ✐CREATIVE STRATEGY ✐CONTENT

A Singapore-based organic almond milk D2C startup. 99% of alt-milks available in Singapore contain a laundry list of additives and other nasties. Mohjo contains only almonds, dates and water. I worked with the founder from day zero, developing the brand name, packaging content, website content, social media strategy and more.

Mitokatlyst

✐BRANDING ✐CONTENT STRATEGY ✐WEBSITE CONTENT

San Francisco-based BlueOak Nutraceuticals is a D2C startup that has developed a molecule that induces mitochondrial biogenesis. I created the brand name, the naming convention for the entire range, pitch deck content, website content, explainer infographics and more.

Magnasoft

✐BRANDING ✐WEBSITE ✐CONTENT STRATEGY ✐CONTENT

A geospatial intelligence and services provider, Magnasoft, is an expert at developing extremely accurate 3D digital twins of real-world assets. I collaborate with the technical team in an ongoing partnership to brand and market their products and services.

River

✐BRANDING ✐WEBSITE

River is an EV startup building a battery-powered, rugged two-wheeler work-horse for the ambitious young Indian. I helped articulate River’s brand promise and value proposition. And provided website content strategy and content for the rideriver website.

Studio 5b

✐BRANDING ✐WEBSITE CONTENT

The design thinking studio focuses on designing thoughtful healthcare experiences for Dr. Reddy’s product portfolio. I was contracted to work with their design team to rethink and refresh their website. I created a distinct brand voice and tone for the brand and developed the website content.

Fyndna

✐BRANDING ✐WEBSITE ✐CONTENT

The design thinking studio focuses on designing thoughtful healthcare experiences for Dr. Reddy’s product portfolio. I was contracted to work with their design team to rethink and refresh their website. I created a distinct brand voice and tone for the brand and developed the website content.