Vinod Sudheer

CREATIVE CONSULTANT

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CONTENT STRATEGIST

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WRITER

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CREATIVE CONSULTANT ✐ CONTENT STRATEGIST ✐ WRITER ✐

I help founders craft compelling brand stories and develop marketing messages that drive growth.

Turning an idea into a successful business is hard. Especially if you are a solopreneur. 

Where do you start? What comes after the name and logo? Which branding thing should you do next? 

You need someone who will help you translate your product/service idea into a compelling brand story, complete with easy-to-understand marketing messages that drive sales. And then help you deploy it across various platforms, from pitch decks to websites to emails and more.

I have partnered with startups from Singapore to San Francisco helping them grow from ideas on a napkin to fully functioning D2C businesses. And helped founders uncomplicate their go-to-market journeys and focus their time, energy and money on selling their story and helping their business grow. 

If you have an idea, I will help you sell it.

website hero banner for mohjo almond milk

mohjo

✐ BRANDING ✐ WEBSITE ✐ CREATIVE STRATEGY ✐ CONTENT

mohjo is an organic almond milk D2C startup based in Singapore. I collaborated with the founder from day zero developing the brand name, packaging content, website content, social media strategy and more.

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website hero banner for Mitokatlyst

Mitokatlyst

✐ BRANDING ✐ WEBSITE

BlueOak nutraceuticals is a D2C nutraceutical startup based in San Francisco. My work with the founders included developing naming conventions for the entire range, storytelling for pitch decks, website content, explainer infographics and more.

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website hero banner for river ev startup

River

✐ BRANDING ✐ WEBSITE

River is a two-wheeler EV startup based in Bangalore. I conducted branding workshops with the founders to articulate their brand promise. And worked with the River design team on the rideriver website

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  • "He came on board to help us with the name, but soon became my go-to person for everything about mohjo. From the copy on the bottle, to website content, to marketing ideas, to helping me draft WhatsApp messages for customers, Vinod always had the answers. An absolute pleasure to work with."

    Juhi Dang
    Founder, CEO | mohjo

  • "I have been a lifelong skeptic of communications people, but you've undone a near-lifetime of engineering arrogance and converted me into a believer."

    Charles Lee
    Founder, CEO | CoderSchool

  • "Vinod's capacity to understand and transform technical information into easy-to-understand, persuasive content has greatly enhanced our website. One of the things I really appreciated about him is his consistent ability to deliver on brief and on time."

    Tiger Ramesh
    CEO | Magnasoft

Example of conversion oriented website copywriting by Vinod Sudheer

  • Design Thinking studio.

    ✐ BRANDING
    Tone & Voice

    ✐ WEBSITE
    Website content

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Creative internal communications brochure with creative storytelling written by Vinod Sudheer

  • A series of handbooks given as a pre-read to global interns before their visit to Tata factories

    ✐ Content
    Research | Content Architecture | Copywriting

Example of conversion oriented packaging copywriting for BECO by Vinod Sudheer
Book written by Vinod Sudheer

  • Limited edition book to showcase Studio 5b's approach to designing for healthcare in the 21st century.

    ✐ CONTENT
    Content architecture | Content | Data storytelling

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  • Geospatial Service Provider

    ✐ WEBSITE
    Information architecture | Research | Content

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Landing page of FYNDNA fintech website written by Vinod Sudheer, creative consultant, content strategist and website copywriter

  • Fintech startup that is reimagining how banks interact with customers.

    ✐ WEBSITE
    Information architecture | Website content

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Advertising

Films

Print

Award winning minimal copy graphic print advertisement for The Economic Times by Vinod Sudheer
Award winning long copy Indian print ad for Neo Sports

Writing for Design

Creative visiting card design and copy. Copywriting by Vinod Sudheer Creative Consultant.
Outline of a bottle created using typography to make a creative typography poster for mohjo almond milk by Vinod Sudheer

Writing

Articles

4 questions you need to consider before starting up

Everyone believes they are one in a million. The truth is slightly different. 

There are thousands of versions of you wandering around the planet right now. And some of them are better than you. They are luckier, wealthier, and more confident than you.

Don’t lose heart, though. You are a better version of a lot of the people out there. To succeed, you only need to beat those 'lesser versions of yourself' to the finish line. 

Continue reading ->

Searching for a writer and a strategic partner to help tell and sell your product story?